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PIGÉON GO
A social, AI-powered bird-spotting game.
'It would make me go downtown again.'
Early market survey results
To gauge early interest in the game, we reached out to our co-founder's existing social media audience (approximately 160,000 followers across platforms). The survey was live between 10–23 October 2025 and we received 175 responses.
Most positively, 82% said they'd download and try the app, and almost half would recommend to a friend.
Initial quantitative and qualitative insights are below. Full results here.
Survey question:
If Pigéon GO existed today, how do you imagine you'd use or enjoy it?
"To track individual pigeons and learn more about them as I’ve no idea if I’m seeing the same ones repeatedly or new ones . As a childminder, there may be scope to use this app with the children in my care and support their learning about local nature."
"I always wondered if I ever encountered the same pigeon more than once. Also I'm very interested in them because humanity abandoned them. I like them!! I'd definitely use the app to register lots of different pigeons and giving them their own 'style' based on their personality. Sounds like total fun to me!! And maybe the app will get people to not look at them as flying rats anymore."
"I think it sounds genuinely cool to get to know individual pigeons and meet them at different times. I was just admiring individual pigeons with friends yesterday. I also like the idea of learning new things about them, which I would imagine being like "this pigeon has this coloration because it's this subtype" or things like that. It would be awesome to be able to leave public notes about each pigeon and learn what other users have to say about them as individuals."
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